From "How the Guggenheim Got Its Visual Identity,"
by Caitlin Dover, November 4, 2013 —


For the square and half-square in the above logo
as independent design elements, see 
the Cullinane diamond theorem.

For the circle and half-circle in the logo,
see Art Wars (July 22, 2012).

For a rectangular space that embodies the name of
the logo's design firm 2×4, see Octad in this journal.