Pentagram design agency on the new Windows 8 logo

"… the logo re-imagines the familiar four-color symbol
as a modern geometric shape"—

http://www.log24.com/log/pix12/120218-Windows8Logo.jpg

Sam Moreau, Principal Director of User Experience for Windows,
yesterday—

On Redesigning the Windows Logo

"To see what is in front of one's nose
needs a constant struggle."
George Orwell

That is the feeling we had when Paula Scher
(from the renowned Pentagram design agency)
showed us her sketches for the new Windows logo.

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